By Jane Norman, CQ HealthBeat Associate
Editor
Recommendations in a new report on obesity issued Tuesday reach all the way
down to babies and toddlers, as policy makers increasingly seek ways to prevent
childhood obesity before it begins.
Two former Health and Human Services secretaries and two former Agriculture
secretaries teamed up to back the report by the Bipartisan
Policy Center
that offers what its Democratic and Republican authors termed possible “real
life” solutions to the very difficult problem of how to curb obesity in the United States .
The 105-page report is titled “Lots to Lose.”
One recommendation is that the HHS and Department of Agriculture develop,
implement and promote national dietary guidelines for the first 1,000 days of a
child’s life, including for pregnant women and toddlers up to the age of 2.
Current guidelines, which are published every five years, begin for children at
the age of 2.
While the federal guidelines aren’t mandatory for individuals, they form
the basis of federal nutrition and food assistance programs and also may
influence state and local policies on taxation or limitations on food and
beverages.
The center’s report wasn’t specific about how guidelines should be set or
what they should consist of for this group of very young children. But former
Agriculture Secretary Ann M. Veneman said the discussion should begin because
obesity among children has become so pervasive that there are predictions that
today’s children may have lower life expectancies than their parents. Veneman
and the other former secretaries attended Tuesday’s event where the center’s
report was released.
Half of severely obese adults were obese as children, and one in five U.S. children
is obese by the age of 6, with the number closer to one in three in Latino
populations, said Veneman, who served in the George W. Bush administration.
Taste, habits and even metabolism are established very early on, and
setting guidelines earlier in life could be important, she said. “Finding
opportunities early in life to improve health outcomes is among the most
strategic, humane and cost-effective ways to prioritize our resources,” Veneman
said.
The U.S.
lags behind other nations around the world when it comes to many health
measures, she said, and spends more money per capita on health care with poorer
outcomes. “One area where we lag behind is in our focus on nutrition in early
childhood,” Veneman said, with the time between birth and age 2 “critical” for
proper development.
On the same morning that the center’s report was issued, first lady
Michelle Obama was present for an announcement by The Walt Disney Co. that food and beverage ads carried on its programming
and products will meet nutritional guidelines tied to federal standards. A new
“Mickey Check” icon will mark nutritious food and drink options in its stores,
online and at Disney parks and resorts.
The Institute
of Medicine recently
issued a report on obesity, and HBO produced a documentary, so there’s been
plenty said recently on the topic. But Dan Glickman, who served as Agriculture
secretary in the Clinton
administration, said what makes the center’s report different is that the four
leaders of the effort represent both political parties. They also share concern
over the national debt and its impact on health costs. “Those health care costs
are the primary driver of the increase in our debt,” said Glickman.
The two other former secretaries involved with the report were Donna
Shalala, secretary of Health and Human Services under Clinton, and Michael
Leavitt, HHS secretary under George W. Bush.
The center’s other recommendations include that:
• National physical activity guidelines should be developed for children
under age 6.
• USDA should ensure all its nutrition assistance programs reflect and
support federal dietary guidelines.
• Hospitals, employers, communities and insurers should unite to support
and promote breastfeeding.
• Schools should require 60 minutes a day of physical activity.
• The Centers for Disease Control and Prevention should develop a database
of exemplary workplace wellness programs and include a rigorous cost/benefit
analysis.
• USDA should do more to figure out ways to increase the affordability of
fruits, vegetables and legumes, including establishment of a generic fruit and
vegetable promotion board.
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